Design for Conversions is a conference that teaches how to improve sales by design, for free: 15+ industry expert sessions showing how to increase conversions, be more productive and multiply earning potential by putting people first. On Global Accessibility Awareness Day, Thursday 20 May 2021, we are showcasing two accessibility talks: Reginé Gilbert’s talk titled The Business Case for Accessibility, and Esi Hardy’s talk, titled Harnessing the Power of the Purple Pound with Inclusive Forms